Posts Tagged ‘business plan’

Sound Restaurant Business Plan

January, 2010

A Restaurant Business plan is a professional written document that describes the business that any operator wants to start, raise venture capital, and how to attract angel investors  and how it will become profitable when written correctly.

Business plans begin with a statement outlining the purpose and goals of any already existing business or start up and entails to show how the business owner and entrepreneurs to realize those goals, including a detailed marketing strategy.

A detailed business plans also contains a formal profit-and-loss projection and cash-flow analysis designed to show that if the business develops as expected, it will make money. The structure, content and format of business plans will depend on your idea and intended audience.

If you’re trying to raise finance from VC (venture capitalists), either corporate investors or angel investors, your business plan needs to show solid financial data and market research in a professional, polished package in chronological order.

Throughout the writing of your restaurant business plan you have to keep in mind your intended audience and why you are writing the plan.  Whats more important is that the plan outlines some specifics:

  • Type of market that you’re in – fast food, burgers, tacos, lobsters, etc..
  • Specific Food Industry – teriyaki chicken is popular in the northwest compared to the mid west
  • Customers – what does your customer want in the local area
  • Competitor – who’s the big dog, and how many?

This is why writing your  restaurant business plan is paramount.


Sample Restaurant Business Plan

December, 2009

Here are some steps to opening a restaurant, most of the  info require some more thinking. You should  have these steps documented in your restaurant business plan. These are samples of  what should be in your business plan. This is just part of a bigger list.

  1. Clarify your concept and put all the proposed details–from decor to dessert choices–in writing. If you can’t write about them, they need more thought.
  2. Prepare for a plethora of paperwork, including byzantine building codes with regulations covering everything from kitchen exhaust systems to interior finish requirements.
  3. Find an ideal location. Do a demographic study of the surrounding area. Research the amount of foot traffic and the availability of easy parking. Then negotiate a lease you can afford.
  4. Plan your menu early in the game. Kitchen layout and equipment purchases depend on it. Reduce your equipment costs either by purchasing used equipment or leasing new.

Opening a restaurant does require many things and be sure to have it well thought out and put the steps into a business plan. If you need help on a certain task or question about restaurant start ups, give us a shout or push the big red button.